Ariana Day Yuen is the Founder and CEO of Forested, an ingredient insets marketplace on a mission to conserve and regenerate the world’s most biodiverse ecosystems through the natural ingredients industry. Ariana started her career as a management consultant at Booz Allen Hamilton in Washington DC and New York City where she advised clients across the government, non-profit, and private sectors. She then joined the NGO TechnoServe in Ethiopia advising on a range of supply chain projects with partners such as Nespresso, Diageo, the Gates Foundation, and the Swedish Government to design and build more sustainable, equitable value chains and market systems. Her accumulated experiences, passion for regeneration and delicious ingredients, and deepening sense of responsibility to tackle complex societal issues are what led to Forested. Prior Forested Foods, Ariana co-founded Common Farms, Hong Kong’s first indoor, vertical specialty produce farm.
Ariana grew up in Hong Kong before she moved to the United States to attend Syracuse University, where she triple-majored in Advertising Communications, Entrepreneurship, and Economics. She received her MBA from Yale’s School of Management. She is a World Economic Forum UpLink Top Innovator and a Mulago Foundation Henry Fellow.